“The mind that opens to a new idea never returns to its original size.” - Albert Einstein
In The Name Of is an online design studio based in Singapore, with botanicals and flowers as its primary medium of design and craftsmanship.
We believe in intentional design that takes place through meaningful conversations, considerations about nature and sustainability, and applying multi-disciplinary design philosophies and perspectives.
To us, nothing is ever just one thing. An emotional resonance, a feeling of a memory, a scent that takes you places - as a design house, we aim to design to evoke senses in ways more than one.